Thursday, July 11, 2013

Article from Inc.

It turns out there's a good reason to work out of a coffee shop other than the free Wi-Fi. A study suggests that moderate ambient noise-70 decibels, like that found in a coffee shop-can boost your ability to come up with creative ideas.The moderate noise distraction may aid in abstract thinking. And now you can get the creativity jolt without the caffeine via Coffitivity, a free online app that serves up an infinite loop of coffee-shop noise.Justine Kauszler spent four days working out of a coffee shop and was astounded at how well his ideas flowed, so he created the app. Coffitivity now gets about 15,000 hits a day.

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